website competitor analysis

SEO Competitor Analysis

It’s a crucial part of any SEO strategy to understand your competitors, their line of attack and their winning tactics in order to stay one step ahead of them. The first step towards achieving higher search engine rankings for your website is acquiring a comprehensive knowledge of your competitors’ SEO approach, then evaluating the positives which have helped them to attain top listings for their keywords.
Our experts use leading edge techniques and analysis tools to finalize an SEO strategy that works best for your website and internet marketing. At Futurism IMBC, apart from generating daily SEO reports, we comprehensively use web analytics tools and SEO measurement techniques to achieve and maintain top listings for your website. We study your competitors’ websites, deducing their keywords as well as running a site structure analysis in order to generate the most beneficial results for you.
Once we determine your keyword competitors, our experts begin formulating strategies customized to suit the flavor of your website.
As part of our SEO strategy, competitor analysis helps us pay close attention to the following areas for solid and consistent page rank results:
  • Text Links. It helps to find out how many times a key phrase is found in a text link within the page.
  • Description Tag and Title Tag. By viewing the source code we determine the structure of both the description and title tags. It is necessary to check the frequency of the key phrase.
  • Heading Tags (H1, H2, and H3) Successful websites often use heading tags to emphasize key phrases on the page.
  • Navigation. We check for key phrases on the navigation page. Adding a key phrase to links  improves the page relevance of your website.
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